Bancassurance is an arrangement between a bank and an insurance company, through which the insurer can sell its products to the bank's customers using the bank’s distribution network. Bancassurance can effectively address risks by reducing credit risk and offering insurance coverage against customers' potential death & disabilities. When implemented with the right mindset and operational effectiveness, Bancassurance can benefit banks, insurers, and customers alike.
Life Insurance
City Bank PLC has received license to sell Life Insurance policy of Guardian Life Insurance Limited & AKij Takaful Life Insurance PLC. From now, City Bank customers can purchase life insurance policies of our insurance partners from City Bank branches & Citygem centers .